More and more businesses are using corporate challenge coins as a way of building team spirit among their employees and officers. These specially-made coins have a long history reportedly dating back to World War I when they were more accurately known as medallions and given out to American volunteers in a particular squadron by their commanding officer. These medallions eventually became a way for members of the squadron to identify themselves since they bore the squad insignia.
Although the use of challenge coins was originally limited to the military, more and more civilian groups have since minted their own medallions. Sports organizations such as the NFL and NASCAR issued medallions to participants, as has the World Series of Poker. They are also given out to donors and other supporters of particular groups as well, as a way for the organization to demonstrate its appreciation.
Businesses that choose to have their own challenge coins made can use them in a number of ways. For instance, employees who participate in company events and training sessions may receive a coin as a way to mark their participation, in lieu of a certificate. These medallions may also be given to employees who have demonstrated exemplary performance, as a way of rewarding them and indicating that they stand out among the rest of the work force. Or they can be given to an employee as soon as they have passed the probationary period and been working for the company for a certain amount of time, as a way to show that they are now a part of a team.
Designing Corporate Challenge Coins
If you are planning on ordering some of these special medallions for your business, you will want to make them as distinctive as possible, in order to show that they are objects to be valued rather than ordinary run-of-the-mill tokens. Here are a number of tips to keep in mind to ensure that your custom coin is special:
• Create the best-looking coin that you can afford. Since you are likely to not make too many of these coins, in order to preserve their value, you can probably afford to add a few special features outside of the regular options. For example, if you are planning to give the coin to only a select few, why not make it a coin cutout with your logo in bas-relief?
• Add numbering to the coin. Sequential numbering is a way of indicating that the coin is a limited issue and not everybody will be getting one. It can even be a point of pride for long-time employees that they have low-numbered coins since it shows that they have demonstrated loyalty to the company.
• Consider making the coin a custom shape. Although they are called custom coins, these medallions do not have to be round. You can make your corporate coin stand out by making it a distinctive shape such as a square, rectangle or even a special die-cut design. This will help them to stand out as well as avoiding their being mistaken for real coins or other round objects such as tokens.
• Make it into a keychain. By adding this useful attachment to it, you ensure that your custom coin will always be carried around and the person possessing it will always remember that they are a part of your company.
No matter the size of your business, whether big or small, having your own organizational challenge coins will greatly help improve employee morale. And they are not as expensive as you might think, particularly if you are buying in bulk quantities.